Yiying Lu, HUSSLUP

Yiying Lu

Artrepreneur | Bilingual TEDx Speaker | San Francisco Arts Commissioner | NFT Artist | Cross-Cultural Creativity & Innovation | Artist of Twitter 🐳 & 🥟🥡🥠🥢🦚🧋Emoji | Fast Company Most Creative Person in Business


From Twitter Whale 🐳 to Dumpling 🥟 & Boba Tea 🧋 Emoji, Disney Shanghai Mickey Mouse to Conan O'Brien Pale Whale, Yiying Lu creates iconic designs & brands which transcend the linguistic barriers, unite people and enchant audiences around the world. She is also a sought-after bilingual speaker in both English and Chinese, on topics of cross-cultural design, creativity, and innovation at global conferences and universities such as TEDx, Talks at Google, SXSW, Adobe MAX, Web Summit, Tencent Design Week, Peking University, Tsinghua University, NYU Shanghai and so on. Yiying Lu is an award-winning artist, entrepreneur, educator, and bilingual speaker. She was named a “Fast Company's Most Creative People in Business”, Microsoft's “Top 10 Emerging Leader in Innovation”, and a “Shorty Awards” winner in Design. She has been featured in The New York Times, Forbes, Bloomberg, Fast Company, The Atlantic, NBC News, TIME, Wired Magazine, The Verge, CNN, and BBC. Committed to bridging the gap between art and technology, Yiying also serves as Commissioner of the San Francisco Arts Commission, appointed by Mayor London Breed in April 2021. She was born and raised in Shanghai China, educated in Sydney Australia & London UK, is currently based in San Francisco. Leveraging her cross-cultural background and experience, she strives to be a bridge between the East & the West. Her life purpose is unifying the dualities between Art & Tech, Business & Culture, Beauty & Meaning, Work & Life.


Art Director, CEO, Creative Director, Creator


Advertising, Animation, Branded Content, Digital, Podcast, Short Film, Theatre


Animated, Comedy, Documentary, Dramedy, Romantic Comedy, Unscripted

More Details


Film Independent


San Francisco



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