David Eilenberg

David Eilenberg is the Vice President and Head of Content for Roku Media. He is responsible for the overall vision, creative strategy, and go-to-market execution, both domestically and in international territories, for content across Roku Media, as well as for setting and achieving long-term growth goals and acquisition of target audiences. As the leader of Roku Media’s Content organization, Eilenberg is responsible for the overall content mix inside Roku’s proprietary AVOD service, The Roku Channel, and oversees the teams responsible for Roku Originals, Direct Licensing and Programming, AVOD/FAST, Sports, and “This Old House.” In his prior role as Head of Roku Originals, Eilenberg and his team brought highly anticipated titles, including “WEIRD: The Al Yankovic Story,” “Meet Me in Paris,” “The Great American Baking Show,” “Die Harter,” and many more to millions of streamers to enjoy for free. Before joining Roku, Eilenberg most recently served as chief creative officer at ITV America, responsible for the company’s creative strategy and growth opportunities across six production labels – ITV Entertainment, Leftfield Pictures, Sirens Media, Thinkfactory Media, High Noon Entertainment, and Good Caper Content – and leveraging global formats for the U.S. market. Among the many series he has spearheaded are the multi - Emmy-winning “Queer Eye” (Netflix); “Love Island” (CBS and now Peacock); “Hell’s Kitchen” (Fox); “The Chase” (ABC); “My Mom, Your Dad” (HBO Max); and “Rat in the Kitchen” (TBS). Prior to ITV, Eilenberg was senior vice president of unscripted development, late night and specials at Turner, overseeing such series as “King of the Nerds” and “Cold Justice,” as well as the late-night “CONAN,” starring Conan O'Brien. Before that, he was head of development and current programming for Mark Burnett Productions, where he helped develop and produce award-winning hits including “The Voice,” “Shark Tank,” and “Are You Smarter Than a Fifth Grader?” A prolific creator, writer, and producer, Eilenberg was head writer on “The Weakest Link” and a writer on “Da Ali G Show.” He also was codirector/ producer of the critically acclaimed documentary “On Common Ground,” and he co-created the series “Dismissed.”